Business of Film

The creator economy is reshaping media.
 
Jesse Ikeman sits down with digital strategist Paul McGrath (Underknown) to break down how YouTube channels grow, why data drives modern storytelling, and where creators are actually making money today.
 
From AI tools to vertical video, this episode explores how creators can thrive in the new media landscape.
 
QUESTIONS? Email us and we'll answer on the pod! askbofpod@gmail.com
 
More from Paul:
https://underknown.com/
https://www.linkedin.com/in/pfmcgrath/

Paul Guyot (screenwriter, showrunner, and author of Kill The Dog) joins Jesse to break down the truth about screenwriting.
They unpack bad guru advice, why character always beats formula, and why writers should stop waiting for Hollywood’s permission. Paul shares lessons from working in television, writing features, and navigating an industry that’s changing fast.
If you’re a writer trying to break in, this one’s for you.
 
QUESTIONS? Email us and we'll answer on the pod! askbofpod@gmail.com
 
More from Paul:
https://www.screenwritingtruth.com/
https://www.tiktok.com/@screenwritingtruth

Jesse sits down with talent agent Seta James to unpack what it really takes to get cast today. From self-tapes and post-strike competition to AI in contracts and the evolving role of agents, they break down the realities actors are facing. Seta shares practical advice on standing out, building relationships, and navigating a rapidly changing industry.
 
QUESTIONS? Email us and we'll answer on the pod! askbofpod@gmail.com

What does a great Director of Photography actually do? Jesse Ikeman sits down with cinematographer Stephen Whitehead to break down craft, collaboration, common directing mistakes, and how story, blocking, and technology shape a film.
 
QUESTIONS? Email us and we'll answer on the pod! askbofpod@gmail.com

What does it really take to make films today? Jesse Ikeman and Pasha Patriki (Hangar 18 Media, PurpleDOG Post) talk indie filmmaking, AI, distribution, and why story still wins.
 
QUESTIONS? Email us and we'll answer on the pod! askbofpod@gmail.com

New season. New conversations.
 
Business of Film returns with weekly episodes exploring the realities of filmmaking, media, and the modern creator economy - straight from the people doing the work.
 
New episodes drop Thursdays, starting tomorrow.
Follow the show so you don’t miss what’s next.

Welcome back to the Business of Film podcast, episode #86. The two founders of the company are Forrest Lucas (owner of Lucas Oil, the naming rights to the Indianapolis Colts football stadium, the auto-sports cable network MAVTV and Lucas Oil Speedway) and Ali Afshar (current race car driver, producer and actor). They brought on Scott ...
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Welcome back to the Business of Film podcast, episode #8. Christopher Woodrow, the Chairman and CEO of MovieCoin just us for an in-depth conversation on the next generation of film financing. MovieCoin is a next-generation financial technology company focused on leveraging blockchain technology, digital assets and proprietary applications to create a new standard currency for ...
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Welcome back to the Business of Film podcast, episode #84. Patrick Corcoran is the Vice President and Chief Communications Officer of the National Association of Theatre Owners. This has been an amazing year for film. The industry is approaching, for the first time ever, $12 Billion of box office. The simple fact that we can ...
The post BoF #84 – A $12 Billion Year? – with NATO’s Patrick Corcoran appeared first on Craft Truck.

Welcome back to the Business of Film podcast, episode #83. Matthew Helderman is the founder and CEO of both Buffalo 8 and BondIt Media Capital. With a background rooted in media production, finance and digital technology he leads the team of both businesses on a daily basis. Helderman is a regular speaker at international media ...
The post BoF #83 – Matthew Helderman and BondIt Media Capital appeared first on Craft Truck.